The Open has teamed up with Manchester City Football Club ahead of the 146th staging of the championship at Royal Birkdale in July.
The agreement will see The Open and the club deliver ‘exclusive content’ to both golf and football fans in the build-up.
Spanish star José Maria Olazábal visited City Football Academy to mark the agreement and also entertained fans at the Etihad Stadium before the Liverpool game and at half-time with a series of skills challenges, as City fans pitted their wits against the former Masters winner.
Speaking at the official launch, the R&A’s executive director of championships, Johnnie Cole-Hamilton, said: “Manchester City is one of the biggest clubs in the world and The Open is one of the world’s greatest sporting events. We are looking forward to working with Manchester City to help promote the Championship ahead of its return to the historic links at Royal Birkdale for the tenth time.”
Chief Operating Officer for Manchester City, Omar Berrada, added: “The Open is a cherished sporting institution, steeped in history, with an ever-growing global fan base. As a proud North West club, we’re delighted The R&A is hosting the next Championship in the region and look forward to collaborating on innovative and engaging content for both sets of fans.”
Fans who purchase tickets at TheOpen.com/Tickets using the promotional code 146thOpenCity until April 7, 2017 will receive a FREE azure blue Open branded Cap which will be collected from The Open Shop at the event.