ECCO adds new Tour Hybrid styles

ECCO has stepped up its offerings in the Tour Hybrid model by adding four new upper patterns for the 2014 season.

The Tour Hybrid is now offered in a brogue version – as well as traditional, two-tone and embossed saddle options – with each combining hand-crafted elegance with advanced technologies.

“Millions of players worldwide dress in a very traditional manner on the course, and there’s no reason they shouldn’t be able to be part of the hybrid revolution,” says Michael Waack, ECCO’s head of global golf.” – Michael Waack, ECCO‘s head of global golf

This results in a shoe that pairs perfectly with numerous clothing styles while providing the lightweight comfort, performance and convenience of the brand’s ECCO Dynamic Traction System.

The shoe also features ECCO’s direct injection system that helps to give superior cushioning, stability and comfort in an upper built without glue or stitching.

They’re good for the Scottish weather, too, as ECCO has tanned the uppers in HYDROMAX treatment for excellent weather protection.

“Millions of players worldwide dress in a very traditional manner on the course, and there’s no reason they shouldn’t be able to be part of the hybrid revolution,” says Michael Waack, ECCO’s head of global golf. “We continue to pioneer new trends and see a massive growth potential by fulfilling this clear need in a manner that only we can do.”

ECCO on tour

ECCO golf shoes are worn in competition by tour players worldwide, including Ernie Els, Fred Couples, Graeme McDowell, Thomas Bjorn, Thongchai Jaidee and Marcel Siem.

Originally published on bunkered on February 12, 2014.

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